From bump to first birthday
Every week of the journey, explained by people who get it.
Evidence-based guidance for trying to conceive, pregnancy, and the first year — warm, clear, and never overwhelming.
✓ Written by real parents ✓ Sources you can check
WHERE ARE YOU RIGHT NOW?
YOU'RE IN
Week 16
Baby is about the size of an avocado. Hello, energy. Baby can hear your voice and you may feel the first kicks.
Second trimester Read the Week 16 guide →
Planning for baby
Cycle tracking, ovulation windows, and what actually moves the needle when you're trying to conceive.
Start with the TTC basics →Your first year together
Feeding, sleep, and milestones — month by month, with the realistic version nobody warns you about.
Explore the first-year hub →Follow along, week by week
See all 40 weeks →Trusted guides for right now
GEAR
Best Breast Pumps UK 2026: Which Type Should You Actually Buy?
Editorially reviewed · sources cited
GEAR
Best Nappy Bags UK 2026: What to Buy and What to Skip
Editorially reviewed · sources cited
BABY
How Much Does a Baby Cost in the UK? A Real First-Year Budget (2026)
Editorially reviewed · sources cited
Quietly useful for the first trimester
Editorially chosen — never paid placementsMaternity support band
Eases lower-back load as bump grows · £34
Side-sleeper pillow
Comfortable past week 20 · £59
Unscented stretch oil
Fragrance-free, derm-tested · £22