From bump to first birthday

Every week of the journey, explained by people who get it.

Evidence-based guidance for trying to conceive, pregnancy, and the first year — warm, clear, and never overwhelming.

✓ Written by real parents ✓ Sources you can check
WHERE ARE YOU RIGHT NOW?
YOU'RE IN
Week 16

Baby is about the size of an avocado. Hello, energy. Baby can hear your voice and you may feel the first kicks.

Second trimester Read the Week 16 guide →

Follow along, week by week

See all 40 weeks →
WEEK 08
Heartbeat & first scan

What to expect at your dating ultrasound.
WEEK 16
The first flutters

When quickening starts — and when not to worry.
WEEK 24
The viability milestone

Glucose screening and what the numbers mean.
WEEK 32
Packing the bag

A no-nonsense hospital bag checklist.

Trusted guides for right now

BABY
25 vintage baby names making a comeback
Editorially reviewed · sources cited
PREGNANCY
The hospital bag checklist we'd actually use
Editorially reviewed · sources cited
GEAR
The pushchair actually worth the money
Editorially reviewed · sources cited

Quietly useful for the first trimester

Editorially chosen — never paid placements
Maternity support band

Eases lower-back load as bump grows · £34

Side-sleeper pillow

Comfortable past week 20 · £59

Unscented stretch oil

Fragrance-free, derm-tested · £22